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Shepley’s new website: Welcome to the conversation

Monday, 9 November 2009

inside_sb_website_150x150Welcome to the redesign of our primary website (www.shepleybulfinch.com) and its new interactive partner site (http://inside.shepleybulfinch.com). Links at the top right of both sites allow you to toggle back and forth between the two.

We’ve come a long way since our last major redesign in late 2006. Our online portfolio now includes more than 70 select projects and communicates the depth and breadth of our work. The site is now a primary research tool for current and potential employees, clients, consultants, and journalists.

Now it’s time to turn a good monologue into a great dialogue. Our in-house web design team spent the summer upgrading the site’s organization, content, and technology. Our broad goals were to:

- improve site usability and structure
- make pages searchable and easier to share and
- give the main site a new complementary, informal and interactive place

Making the most of a tight budget with a series of small interventions, the recently launched websites reinforce the strength of the Shepley Bulfinch brand. We’ve re-used and adapted existing content while adding new sections that speak to diverse aspects of our practice. Thanks to a new open standards-based HTML format, the site is now easy to navigate, search, and share.

With inside.shepleybulfinch we open up the conversation to the firm at large and the wider world, with relevant news, publications, and events, as well as a blog and a links page that show what we’re thinking and share what we find interesting.

Make a comment. Share pages with your friends. Make either site your home page.

Enjoy the conversation.


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